Ford Recognition Programs
Heritage Ford Recognizes You
Not all heroes wear capes. At Heritage Ford, we want to stand up and recognize the heroes who make our community a great and fun place to live. Whether you're serving our community as a First Responder, Military personnel, college student, or a Farm Bureau member, you are an important part of what makes our community great. Let us help you discover how these appreciation programs can benefit you.
Military Recognition Program
This program is built for military personnel from each branch of our military. It offers a cash incentive that can be applied when financing or leasing your next new Ford. This offer extends to spouses and immediate family members, too.
Who is Eligible?
Take a look at the list of military personnel and their family members who can gain eligibility to participate in this cash incentive program.
- Active military personnel, which includes the Army, Navy, Air Force, Marines, First Responders, or Coast Guard
- National Guard members, reservists serving on active duty, and members of the delayed entry/enlistment program
- Regular retirees
- Reserve retirees
- Early retirees (TERA)
- Retirees due to medical reasons
- Spouses, surviving spouses, or other household members of those listed above
- Veterans within two years of separation from service who served and were discharged with conditions other than "dishonorable".
Confirm Eligibility
To confirm your eligibility, sign in to ID.me and follow the steps. This third-party verification site offers bank-level encryption and is veteran-owned, and it will provide the PIN you need to confirm your eligibility. Bring your PIN to Heritage Ford, and our team will apply your bonus.
First Responder Recognition
This recognition program is offered to eligible First Responders living within the U.S. It offers them a bonus when they buy or lease a new Ford.

Who is Eligible?
- Law Enforcement Officers
- Firefighters
- Emergency Medical Technicians
- 911 Dispatchers

Confirm Eligibility
Valid proof of eligibility is required at the time of sale. First Responders can prove eligibility with documents such as a valid Law Enforcement ID Card, a pay stub, or Standard Form 50. Contact Heritage Ford for a complete list.
College Student Recognition
College life can be expensive. Nevertheless, you'll still need a way to get around. This program is designed to help students and recent graduates get money off the purchase price when they finance or lease a new Ford.
Who is Eligible?
- Active College/Trade School Students
- Active Graduate Students
- Recent College Graduates (within 2 years of graduation)
- High School Seniors or Recent High School Graduates with a Letter of Admittance to attend a qualifying university
- College Student Internship Participants/Trade School Apprenticeships/Medical Student Residencies
Confirm Eligibility
You can obtain proof of eligibility by visiting ID.me or by providing a copy of your college transcripts, diploma, a dated letter of admittance, current class schedule, or a letter from your learning institution.
Farm Bureau Recognition
This program is designed to allow Farm Bureau members the chance to save on qualified new Ford pickup trucks or Blue Advantage vehicles.

Who is Eligible?
Eligible participants must be active members of Farm Bureau in good standing at the time of purchase. They must reside in the U.S. and have been a member for at least 90 days.

Confirm Eligibility
Eligibility can be confirmed via ID.me. Once you receive your PIN, visit Heritage Ford, and we'll help get you set up to apply your savings.
Contact Heritage Ford to Learn More
You will be appreciated when you choose Heritage Ford. Our caring and professional team members go the extra mile to ensure you have the support you need to maximize your shopping experience. Learn more about our Ford Recognition programs today. We look forward to serving you.
How can we help?
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Heritage Ford
1600 Shelburne Rd
South Burlington, VT 05403
- Sales: (802) 865-8100